For the complete documentation index, see llms.txt. This page is also available as Markdown.
Partner positioning of UR
How to introduce UR in banners and provide persistent account access.
Position UR as an embedded financial capability inside your product, not as an external service. This page covers how to introduce UR for acquisition and how to keep the account accessible afterward.
Banner and marketing placement for introduction and acquisition
Use your introduction surfaces to acquire users into the account, in your brand's voice.
Lead with the benefit to the user, whether that is faster payouts, better rates, or more control, and mention "real account with a Swiss IBAN" early for credibility. Position UR as an integrated part of your product rather than an external app, and write in your brand's voice, not UR's. Avoid "get the UR card" or "get the partner card" messaging, which sells the card instead of the account.
Banner example
Fixed entry points for UR account access
Beyond the introduction banner, provide persistent access to UR account features through a fixed entry point on your home screen. A fixed entry point lets your users reach their UR account to check balances and transactions without searching through menus.
